Opportunity vs Conversion

As a home builder I'm sure the conversation comes up quite often with your sales teams about opportunity vs. conversion. In other words, how many people are walking through our doors vs. how many sales did we make this week? Your marketing teams are doing everything they can to maximize your opportunities and your sales managers are doing everything they can to maximize sales.

In today's environment there are limitations on how much money you can spend to get a customer to walk through the door so it is important that each customer that shows up is met with a skilled salesperson. If we focus on our conversion rates, we can eventually predict our sales pace based on our foot traffic.

Let's increase your foot traffic first! Outdoor marketing gives you immediate, cost effective sales opportunities. TempsPlus has been a leader in the outdoor marketing or Human Arrow business for many years. Here are some figures to help you figure out if human arrows really work:

• People spend over 20 hours per week in their cars.
• 18 to 35 and 25 to 54 year old shoppers average the most time in their cars.
• 70% of travelers look at the messages on the roadside.
• Almost 25% of bill board viewers were motivated to visit a particular store that day because of an outdoor message.

It's tax time now and I'm sure many of you have seen the Statue of Liberty sign spinners out in force. Just think of how much business those people bring in! It is a major part of the advertising budget and it's not expensive. Don't wait, order your Human Arrows right away to increase your foot traffic. TempsPlus offers Human Arrows throughout California from Bakersfield to San Diego, South East Florida and parts of Texas.

OK, we're not letting you go until we talk about a more serious matter....conversion. You can spend all the money you have on getting people to walk through the door but if no one is available to convert that opportunity into a sale, all is lost.

As you may know, TempsPlus provides temporary real estate agents for builder sales offices. A lot of businesses are using temporary staff today. TempsPlus puts their temp associates through a rigorous personality profile prior to hiring them to make sure they are a cut above the average sales person. Once they are hired, we continually train them how to be the best salesperson possible. At TempsPlus, we want you to feel like our associates are an integral part of your team. Call TempsPlus today and put us to work on helping you convert opportunities into sales!

Temps Plus Corporate
268 North Lincoln Ave. Suite 12
Corona, CA 92882
P: 888.288.0808
F: 888.549.8311
Florida
1451 W. Cypress Creek Rd.
Fort Lauderdale, FL 33309
P: 888.288.0808
F: 888.549.8311
Texas
14785 Preston Rd. Suite 550
Dallas, TX 75274
P: 888.288.0808
F: 888.549.8311
Visit our website at http://www.tempsplus.com/